Above is the start of my process for designing a possible logo. I initially sketched it, and then scanned it into Adobe Illustrator. I played with a lot of different variations and colors.
It came down to these four designs, and I showed the client this pdf of work including some of the logos on a t-shirt mock-up. It was down to two logo designs, and then finally they choose both of the bottom two logos. I let the clients know I would be willing to help with any variation of colors they wanted, or if they needed any further assets. Below, you will see one of the style guides that I gave to the Promotores de Salud.
